Targeted communication for an optimal effect.
Winning new customers is at the top of your agenda? Do you want to increase your sales with existing customers, expand sales territories or develop new ones? Are you planning to introduce new products to the agricultural market or do you want to increase brand awareness? The goals in marketing are multifaceted. To achieve your goals, you can go different ways. However, brand profiling works most effectively with a targeted advertising campaign – if necessary in combination with complementary communication measures.
The advertising budget is usually clearly limited – all the more important to use the budget highly effectively. Whether it’s ad placements, online advertising formats, corporate publishing measures such as flyers, product brochures or more specific marketing measures – we develop the measures to fit your advertising goals, your market and competitive situation, seasonal trends and target group behaviour. You benefit from our agricultural industry know-how and the experience of over 25 years of agricultural marketing consulting.
Media planning for Germany and the European market
We are familiar with the media landscape in the agricultural sector and know who is using which media channels. According to your advertising goals, your target groups, the seasonalities and your further communication activities, we develop a time and budget plan for advertisements – both for the German market and abroad.
Placing of company, product and job advertisements throughout Europe
We use your mediaplan to conduct the placing of ads. Our portfolio also includes the placement of job advertisements in the specialised press, in daily and local newspapers as well as on suitable online platforms. The use of online media is also growing rapidly in the agricultural sector. We place your ads on the websites which are used by your target groups.