Communication for trade fairs and events

Tarmstedter Ausstellung

GMC Marketing
GMC Marketing
GMC Marketing
GMC Marketing
GMC Marketing
GMC Marketing
GMC Marketing
GMC Marketing

Initual situation

Every year in July, the Tarmstedter Ausstellung opens its doors as the largest outdoor exhibition in northern Germany – in July 2017 for the 69th time. More than 750 exhibitors present apart from the traditional agricultural exhibition and the animal shows a comprehensive offer for home, garden, children, leisure and enjoyment. The number of visitors in 2017 was around 104,000.



The Tarmstedter exhibition is a fixed appointment in the agricultural sector for decades. In recent years, the target group “family” has become more and more of a focus and should therefore be addressed more intensively via the communication measures.


Campaign tools

  • Development of a new and modern design

Press work

  • Organization of the press conference in the run-up to the exhibition, including invitation management and preparation of press releases
  • Press work for the target groups “agriculture” and “family” (regional media and agricultural media nationwide)


  • Media planning and ad insertions
  • Radio advertising campaign for the target group “family”
  • Creation and production of program flyers, posters and site fence banners
  • Design of large billboards and disposition in the area of Tarmstedt and in the city of Bremen

Online communication

GMC Marketing GmbH

Hauptstraße 19
Entrance Poststraße
27412 Tarmstedt

+49 4283 - 981190

opening hours:

Monday - Thursday: 8.30 - 16.30
Friday: 8.30 - 14.00

Social Media: